A day in the life of....

This is an idea of the sort of thing that reader of my would do as a daily routine...
- Wake up early in the morning to get ready for school or college, she enjoys doing her hair and make-up. A quite bite eat before rushing of to catch the bus. Interests are music and fashion, likes reading vogue occasionally.
- Lunch breaks are spent eating and socialising with friends.
- At home time is spent doing work for school/ college. Other time is spent reading magazines, watching tv, facebook, calling friends, listening to music....

Mood Board

Here is my mood board, this is a group of images which give you an overall idea of the type of person that my magazine is aimed at. I have included images of music groups because this shoes the sort of music that they are interested in. Also by including images like butterflys i've tried to show that this reader may also like girly things. I have included brand names like 'Hollister' to get an idea of the sort of clothing the person likes and wears. Overall i have tried to summarise the places the reader would go to along with showing many other interests.

Front Cover

Here is one of my first tries of creating a magazne cover using photoshop.

Positives- I think that the image overall is good if it had been used slightly better. I also like the colour scheme that i've chosen. The title stands out and will attract its target auidence.

Negatives-  As i mentioned the image i think is good but needs to be cropped down as there is more focus on the background than on the actual person. Also i think that there needs to be more on this cover, for example more images and text inlcuding information about the magazine.

X factor

Details:

-Music, style and gossip magazine

- Published with FreemantleMedia and Syco Entertainment.

This has only recently been launched in 2010, around the same time as which the show is on.

Masthead: X magazine along with the strap-line which is... music- stars-style. This sums up overall what is in this magazine.

The price of this magazine is £1.95

House style: main focus is on the the “X” and also the main cover image. On the first issue of X magazine all of the judges were featured on the front cover. A mix of colours were used for example blue along with pinks and purples, this would suggest that the magazine is aimed at female readers. The images used are obviously posed for.

The font on the magazine is quite girly. Words that will grab the reader’s attention are often shown in bold.

-The language is informal

There are no free gifts given away with the magazine yet, this may be something that is introduced in the future.

The magazine frequency is weekly. It competes with many other magazines but this does have an advantage of including so much in one. It’s one of the only music magazines to offer fashion and style advice.

-          May also make its money through advertising.

-          Advertises products such as make up, tv shows, hair products and perfumes.     

Researching other magazines

In style

Details: 

-          Women’s mainstream fashion/ style magazine  

-          The magazine is owned and published by IPC.

It was launched in 1994 and is still running today 16 years later.

Masthead: In Style, however the magazine does not have a strap-line or a puff alongside this.

The price of the magazine is £3.60 

The house still of this cover is red, white, black and grey which are used in a more feminine way. The cover appears quite simple but bold. The main colour and focus is the model/ celebrity on the cover.

The pictures are modelled and posed for.

Font stands out but is quite feminine, some words are done in bold which will attract more attention. 

The language is quite chatty/ in formal for example – “Wear it now” and “you’ll never look better”

Free gifts are given away with this magazine to suit the target audience for example this month a vintage style hand cream was given away. The reader is often told the price that the free gift is worth somewhere in the magazine.

The frequency of this magazine is monthly.

Competitors are magazines like Vogue, this is a very popular magazine that also focus’ on fashion, gossip etc but is mainly made up of advertising. In Style magazine also uses a lot of advertising.

The women’s magazine market is estimated to be worth £700 million in 2008.  Fashion brands and retailers have a long standing relationship with women’s magazines.

In Style magazine currently has a circulation of 1.7 billion.

Its editor is Ariel Foxman.

In Style also runs a companion website which is updated daily- www.Instyle.com

This offers content similar to the magazine along with interactive advertising features Product finder and Web exclusive coverage of celeb parties.  

Introduction

Hey, My name is Amy.
My magazine is going to be called Ambition. The aim of my magazine is to attract a teenage audience and create something that isnt already in the market. It will include articles anf interviews from bands, along with photos from concerts which will also be included in this magazine.
The reader will be aimed at older teenage girls around 15-19. The type of magazine that i would like to create is something different but at the same time simiular to magazines already out there. At the moment i feel that there is no inbetween from young teenage magazines to an older young adults magazine being aimed at women in there 20's. This is where Ambition comes in. It will be similar to the X magazine which was recently launched in September. The frequency of my magazine will be monthly.
I think that my magazine is a good idea as it fills that gap in the market where there isn't an inbetween for 15 to 19 years old.